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Design Engineer

15+ years • Brand, UX & UI • Frontend development · Builder

15 years across brand, product, and engineering, working with organisations in financial services, retail, property, and tech. Design is my foundation. It shapes how I approach every problem before anything else gets built.

Now

What I do

Product Design & Engineering

I design and build digital products end-to-end: from initial concept and UX through to production code. I use AI-accelerated workflows to ship faster and take on the kind of work that would typically require a larger team. Recent builds: Kota AI (multi-agent SME platform), RideNote (iOS/Android, App Store live).

End-to-End Product Design

15 years designing digital products across financial services, retail, property, and tech. I can take a product from zero to deployed, or come in at any stage to shape and ship.

Design & Web Development

Design brand identities, marketing materials, and responsive websites. Build and ship custom sites using AstroJS, Webflow, Framer, WordPress, and HTML/CSS/JavaScript.

Capabilities

Skills

Product Design & Execution

UI/UX design for web and mobile • Brand identity development • Design system creation • High-fidelity prototyping • Responsive web design • End-to-end product design (research to launch)

Frontend & Product Engineering

React • AstroJS • Tailwind CSS • HTML/CSS • TypeScript • PostgreSQL • WordPress • API integration • Responsive layouts • Component-driven UI • Cross-functional collaboration with dev teams

Design Tools

Figma • Adobe Creative Suite (Photoshop, Illustrator, InDesign) • Affinity • Canva

AI Tools & Platforms

Claude AI • Mistral • Cursor • OpenAI Integration • Perplexity • Replit • Lovable • Bolt • Claude Code • Warp • Gamma

Collaboration & Workflow

Git/GitHub • Agile/Scrum • Developer Handoff • Cross-functional collaboration • User Research • Usability Testing

Certifications

Credentials

ISO/IEC 42001:2023 Lead Auditor
Mastermind Assurance
2026
Claude Certified Architect, Foundations
Anthropic
In progress
AI Security & Governance
Securiti
2025
AI Fluency
Anthropic
2025
Introduction to Generative AI
Google Cloud
2024
Industry experience
Financial Services

ABSA, Bidvest Bank, Old Mutual, Standard Bank

Retail & Consumer

Clicks, Musica, PEP, Shoprite, Checkers, Sportsman's Warehouse

Property & Real Estate

Rabie Property Group, Signatûra

Technology & SaaS

EverPrompt, FindMeACoffee, Micro apps

Small Business

Travel, Hospitality, Events, FMCG, Services

Career

Professional journey

Design Engineer

Independent

2025 - Present
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Project-based client work across brand identity, web design, and frontend development, managing projects end to end from brief through to delivery. Built custom websites and digital assets for clients across various industries. Also built Kota AI (a multi-agent business operations platform designed and built end-to-end) and RideNote (iOS App Store live, Android in testing), using AI-accelerated workflows to ship complex products fast.

Lead Designer

Immersion Group

2022 - 2024 | Remote
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Banking suite development across mobile, web, and dashboard. Led design system creation spanning three product streams. Delivered rapid innovation projects for Old Mutual and ABSA using FlutterFlow and Supabase. Initiated and led internal innovation program with cross-functional team of 6 throughout 2024.

Senior Web Designer

Machete Creative

2019 - 2022 | Cape Town
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Brand identity design from concept to completion, WordPress development and customization, responsive web design for multi-property real estate portfolio. Collaborated directly with development teams on website solutions and digital assets.

Freelance Designer

Self-employed

2014 - 2018
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Brand identity, digital design, and marketing collateral for clients across travel, hospitality, events, FMCG, and service industries. Built responsive websites and handled end-to-end design projects.

Senior Graphic Designer

Musica & Clicks

2009 - 2012
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In-house design for retail marketing materials, promotional campaigns, and brand assets across multiple product lines.

Let’s build something useful.

If you're looking for a designer who can take ideas from concept to working product, let's connect.

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